Grilling Greatness

Grilling season? This is California, the place that gave the culinary world Tri-Tip! Why restrict Grilling Greatness to a single season?!

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Ready for the Holidays?

We're getting ready for the holidays, and that means a new beef offer, plus more recipes, insights, hacks, and other tasty bits to help with holiday meal ideas, entertaining on a budget, encouraging the picky eaters in your house, and some delicious ways to serve those oh-so-tasty holiday leftovers! Click below for each of the interactive stories.

Plus, check out these holiday mini podcasts with food blogger Whitney bond! We asked Whitney to put together ideas and advice for:

A Quaint Holiday Meal for 2 or 4

How To Shop for Your Holiday Roast

Interesting Rubs for Your Holiday Roast

Beef Appetizers for Your Holiday Meal

How To Smoke A Holiday Roast

Is Your Kiddo A Picky Eater?

Here are some ideas on how to help your picky eater enjoy healthy foods.

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Smoked Peppercorn Strip Roast

Just because we love tradition doesn't mean we have to celebrate the same way every year. This year, how about a savory sweet smoky version of your holiday roast?

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Creating Great Holiday Memories On A Budget

It's entirely possible to create lasting holiday memories and still stay on budget. After all, spending quality time with your loved ones is what the holidays are truly about.

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Great Ideas for Those Delicious Leftovers!

Love leftovers? So do we! But sometimes we want a little more pizzazz on our plate.

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Ranch to Table with a Twist

Recently, the California Beef Council hosted eleven food, culinary, and lifestyle social media influencers to get a first-hand look at beef from the ranch level to the table at our Ranch & Restaurant Pop-Up event in San Diego.

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Meet a California Rancher!

Celeste Settrini and her family run the Settrini Ranch, a cow-calf ranch that has been in her family for more than 100 years. You may see Celeste on TV this summer as we showcase just one of the many cattle ranchers who produce beef in California.   Click here to learn more about modern ranching, animal care, and sustainability.

Open Space

California rancher Celeste Settrini talks about cattle having room to roam.

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Animal Care

California rancher Celeste Settrini shares how animal care is her top priority.

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Sustainable Practices

California rancher Celeste Settrini talks about the people behind your beef.

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Animal Care & the Modern Rancher

Cattle ranchers work diligently to manage their cattle for optimum health. It begins with proper nutrition. Whether out on grass or in a feedyard, they work with nutritionists to make sure the cattle are receiving the right balance of energy, protein, vitamins and minerals to keep them healthy. Ranchers also work with their veterinarian to determine the disease risks their cattle may face and develop a "herd health plan" to minimize those risks.

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California Local Beef Directory

If you're a California shopper interested in purchasing beef directly from California's ranchers, our California Local Beef Directory can help you connect to California ranchers and beef producers who sell direct to consumers.

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